By Pixel Nest 
Tesla’s Cybertruck, unveiled in November 2019, has been a topic of fascination and debate since its inception. With its unconventional design and ambitious features, the Cybertruck aims to redefine the pickup truck segment in the electric vehicle (EV) market. As of April 2025, here’s an in-depth look at what the Cybertruck offers, its market performance, and the challenges it faces.
Design and Build
The Cybertruck’s design is nothing short of revolutionary. Departing from traditional pickup aesthetics, it features a polygonal shape with sharp angles and an exoskeleton made of ultra-hard 30X cold-rolled stainless steel. This design choice not only provides durability but also contributes to its distinctive appearance. The vehicle’s dimensions are imposing, with a length of approximately 231.7 inches, a width of 79.8 inches, and a height of 75 inches, making it a substantial presence on the road.
Performance and Specifications
The Cybertruck offers multiple configurations to cater to diverse user needs:
- Single Motor RWD: This variant offers a balance between performance and affordability, with an estimated range of 250 miles per charge.
- Dual Motor AWD: Enhancing performance, this model accelerates from 0 to 60 mph in 3.9 seconds and offers an estimated range of 340 miles.
- Tri Motor AWD (Cyberbeast): The top-tier model boasts a 0 to 60 mph time of 2.6 seconds, with an estimated range of 470 miles, especially when equipped with the optional range extender.
All variants come equipped with a 123 kWh battery pack, with the option to add a range extender battery pack for increased mileage. The Cybertruck also supports bidirectional charging through its ‘Powershare’ feature, allowing it to supply power to external devices, other vehicles, or even homes.
Market Introduction and Reception
Tesla began deliveries of the Cybertruck in the United States, Canada, and Mexico in late 2023, with prices starting at $60,990 for the RWD variant. The initial reception was positive, with significant pre-orders and media attention. However, as of March 2025, sales figures have not met Tesla’s projections, leading to a price reduction to stimulate demand. By April 2025, reports suggest that the Cybertruck has faced challenges in the market, with some analysts labeling it an “undisputable commercial failure.”
Challenges and Controversies
Beyond sales performance, the Cybertruck has encountered several challenges:
- Protests and Public Perception: In early 2025, the ‘Tesla Takedown’ protests emerged, criticizing Elon Musk’s political affiliations and perceived departure from Tesla’s environmental mission. These protests have impacted the brand’s image and, by extension, the Cybertruck’s perception among consumers.
- Vandalism Incidents: There have been reports of Cybertrucks being targeted in acts of vandalism, including incidents involving hate symbols. Such events highlight the polarized views surrounding the vehicle and its association with Tesla’s leadership.
Looking Ahead
Despite the hurdles, the Cybertruck represents Tesla’s bold vision for the future of pickup trucks. Its unique design, advanced features, and the backing of Tesla’s brand continue to intrigue consumers and industry observers alike. As production scales and Tesla addresses current challenges, the Cybertruck’s role in the EV market will be closely watched, potentially influencing the trajectory of electric pickup trucks in the years to come.